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A Boutique Social Media Marketing Consultancy

Natascha Thomson

In this blog, Natascha Thomson, author of 42 Rules for B2B Social Media Marketing, shares social media news and insights from her consulting practice.

Contact Natascha to create or optimize your social media strategy.

© 2017 Marketing XLerator

Attending the Social Tools Summit in San Francisco this week?

Don’t miss this informative panel on Wednesday, October 28 at 10:45 AM PT: Influence the Influencers through Influencer Marketing.

We intend to answer the following questions, please add your own to the discussion:

  1. What is an”Influencer”?
  2. How can businesses identify and “activate” relevant influencers? 
  3. @JoshDSullivan of Booz Allen said: “No machine can be a miracle cure. Humans have to find patterns, ask questions, make the connections”. Do you agree?
  4. How can you influence with content? 
  5. The pitfalls of influencer marketing. 

The panelists are all bringing real-world examples to illustrate how they have address and solved influencer challenges, the tools they have used and how you can replicate or expand on what they have achieved.


What sold me on the Social Tools Summit? 

Everybody involved who I have met has been top notch in their field. Branding expert Michael Brito is doing one of the keynotes…if it’s good enough for @Britopian… :-).

Learn more about the panel here and register for the conferenceUse my discount code: NATASCHA100MARKETING to get $100 off the ticket price.

If you can’t attend in person, there’s life streaming: Please click here to obtain your 50% discount and use code STS50 at checkout.

Last, follow and engage with attendees of  the summit on hashtag #SocialTools15.

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