A Boutique Social Media Marketing Consultancy

Archive for August, 2016

Do You Know How to Use #Twitter for Business?

August 30th, 2016

There has been a lot of press around Twitter lately, whether it’s too hard to use and if the channel has a viable future. I like to bet on Twitter’s future, as it’s a channel I get a lot of engagement from. People are much more responsive on Twitter than on email.

How Do I Use LinkedIn to Effectively Market My Company?

August 23rd, 2016

LinkedIn is one of the best social media channels to reach a B2B audience in the United States. It happens to be one of my favorite channels, as I seem to get some very good engagement with wonderful people here that sometimes lead to a business relationship. Learn how to use it!

Thoughts From The Shower

August 8th, 2016

MediaShower kindly invited me to be interviewed by them about best practices for using social media for B2B vs. B2C marketing. Here’s what I have to say: How should businesses approach marketing to other businesses through social media compared with marketing to consumers?