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MarketingXLerator

A Boutique Marketing Consultancy

Natascha Thomson
Natascha Thomson is the CEO of MarketingXLerator and brings over 20 years of experience to her Silicon Valley consulting practice.
© 2019 Marketing XLerator

Do You Have the Social Media Skills You Need to Succeed?

On October 16th and 23rd, 2015, I am teaching the Advanced Social Media Marketing class at UCSC Extension Silicon Valley. If you’d like to attend, please register here.

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Social Meda Week at SAP (#SMW12): The Presentations

Below you can find a summary of the presentations from SAP’s Social Media Day (#SMW12) on February 15th, 2012. This amazing set of slides aggregates the wisdom and experience of a group of well-regarded social media practitioners that was shared as part of global social media week. Leverage this unique opportunity to get an insight into what … Continue reading Social Meda Week at SAP (#SMW12): The Presentations

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3 Key Take Aways From SAP's Social Media Day #SMW12

On February 15th, SAP welcomed hundreds of Silicon Valley locals as well as social media fans who flew in from different ends of the country to spend a day full of social media sessions with real world practitioners.   This video gives you the 1:47 minute summary of the 3 key take-aways from the day, … Continue reading 3 Key Take Aways From SAP's Social Media Day #SMW12

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Join #SAP for a Day of Social Media Sessions during #SMW12

Learn to Tell Social Media Hype from Reality at #SMW12 #SAP On February 15th, 2012, as part of global Social Media Week, SAP will host a full day of social media sessions at their offices in Palo Alto. You are cordially invited to join the event onsite or via a live feed (URL live on event … Continue reading Join #SAP for a Day of Social Media Sessions during #SMW12

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What I Learned About Social Media Marketing from an eMarketer Webinar on Mobile Marketing

My recommendation: attend a webinar on a topic you are not an expert in and participate on the hashtag. It will teach you all you need to know about social media marketing on Twitter. In my case, I also learned a few good facts on Mobile Marketing that I am sharing in this blog.

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Addressing the 7 Billion People Challenge

October 24 is International UN Day, and the official kick-off of the 7-Day Countdown to 7 Billion. Join SAP for a day of conversations and innovation >> Virtual platform: http://bit.ly/innoday7bBL. To participate in this event on Twitter, please use the following hashtags: #7billion #SAP (always in combination).

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Why You Need to Know about Social Search, Engagement & Geo-Targeting

At SAP TechEd 2011 in Las Vegas, I had the good fortune to spend some time with my fellow SAP Mentor Sina Moatamed.  It turns out that he is not only a very bright and fun person but has a much deeper knowledge of social media than most (particularly the self-declared social media “gurus”). In addition, … Continue reading Why You Need to Know about Social Search, Engagement & Geo-Targeting

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How To Build Your Brand on Social Media

Are you new to social media and unclear on how to set up your profile? Do you want to avoid the mistakes of people who did not get a job because of information that existed about them online? Do you want to use social media to extend your brand online but are not sure how?

If the answer to any of these questions is “yes”, read on. Having a personal brand has never been more important than in this age of information overload.

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