Social Media Marketing for B2B

Social Media Highlights from the SF MarketingSherpa Summit 2010

October 18th, 2010 No Comments marketing-sherpa

Earlier this month, I was invited to attend the “MarketingSherpa B2B Marketing Summit” in San Francisco as a panelist.  While most of the summit was focused on traditional marketing channels and lead nurturing, half a day was dedicated to social media, including research, training and case studies. The “B2B Social Media for the B2B Marketer” […]

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Is LinkedIn a B2B Marketing Platform?

September 28th, 2010 2 Comments linkedin_logo_11

Is LinkedIn just a great professional network or can marketing on LinkedIn help you generate real ROI?

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Social Media Marketing – Relax, Don’t Do It?

June 21st, 2010 No Comments B2B Social Media Marketing

Personal musings and opinions on B2B social media marketing in this day and age.

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