Should we use Foursquare for MarketingCamp Silicon Valley on November 3rd? This is the question I am aiming to answer with this blog. It chronicles my research journey and findings. Let’s go.
Posts Tagged ‘Facebook’
Foursquare Part I – The Basics on Points, Badges & Mayorships
July 18th, 2012 No CommentsLearn the basics on how to use Foursquare to earn points, badges & mayorships.
25 Social Media Blogs to Follow
July 15th, 2012 No Comments25 Social Media blogs to follow if you are trying to stay on top of what is going on in this space.
11 Social Media Trends
July 12th, 2012 1 CommentIn this Slideshare presentation, Social Media Strategist Rick Mans of Capgemini presents 11 Social Media Trends to watch:
Leveraging Social Media for Work and Play
July 10th, 2012 6 CommentsI just returned from a three-month sabbatical that was entirely work free. Or was it? Drawing the line between life and work has become increasingly difficult in this age of social media. Can we still do it? Do we want to? My husband had decided ahead of our sabbatical that once we’d set foot on […]
How to use Pinterest (for B2B)
February 28th, 2012 3 CommentsDid you like to scrapbook as a kid? Well, I did not, and hence it is taking me a bit of effort to understand the recent hype for this new site. More importantly, as a social media marketer, I want to know how Pinterest can help generate awareness and demand for B2B. We have […]
Why You Need to Know about Social Search, Engagement & Geo-Targeting
September 18th, 2011 No CommentsAt SAP TechEd 2011 in Las Vegas, I had the good fortune to spend some time with my fellow SAP Mentor Sina Moatamed. It turns out that he is not only a very bright and fun person but has a much deeper knowledge of social media than most (particularly the self-declared social media “gurus”). In addition, […]
How To Build Your Brand on Social Media
September 10th, 2011 No CommentsAre you new to social media and unclear on how to set up your profile? Do you want to avoid the mistakes of people who did not get a job because of information that existed about them online? Do you want to use social media to extend your brand online but are not sure how?
If the answer to any of these questions is “yes”, read on. Having a personal brand has never been more important than in this age of information overload.
How to Manage your Time on Social Media
August 4th, 2011 8 CommentsHow much time one should spend on social media, on which channels, and where the line should be drawn to one’s private life is a very difficult question, and in a way, everybody has to answer it for themselves. This blogs attempts to provide some guidance.
Social Media 101: Questions To Ask Before Getting Started With Social Media
June 21st, 2011 No CommentsAs a social media professional at SAP, I get many questions from colleagues who are new to social media and would like to add social media to their marketing mix. The learning curve on social media is still steep for most people, and in this blog, I have aggregated the answers to some of the most frequently asked questions about social media strategy.
