This blog is for all those who have not yet signed up for Twitter. If you are a savvy Twitter user, don’t read this blog; but you might be interested in my “Top 5 Dos and Don’ts for Twitter” blog.Twitter is becoming more and more important for marketing, networking and keeping up-to-date. If you’ve thought about getting an account but have hesitated so far, now is the time.
Posts Tagged ‘Facebook’
The “Dirty Little Secret” of Facebook (Access Control)
April 12th, 2011 17 CommentsRecently, I discovered some “dirty truths” about Facebook that I found somewhat disturbing, even though the situation can probably be explained with personal and cultural differences. Nevertheless, I find the practice offensive. In a nutshell, it’s become more and more popular for people to create “levels” or “castes” of Facebook friends who they give different […]
Learnings from the Silicon Valley Enterprise Social Media Council Summit
March 28th, 2011 2 CommentsOn March 25th, SAP hosted the first quarterly social media summit for Silicon Valley Enterprise Social Media Council group that was started in late 2010. Read this blog to find out more about the group and some key findings from the conference.
220-Year-Old Company King Arthur Flour Has the Recipe for Social Media Success
December 9th, 2010 2 CommentsKing Arthur Flour is a 220-year-old, 100% employee owned, flour company in Norwich, Vermont that has found the recipe for social media success.
What does “Being Present” Mean in the Age of Social Media? And the Myth of Multi-Tasking.
November 24th, 2010 8 CommentsIronically, I recently had this discussion with a friend via Twitter while sitting at Starbucks. As I was at Starbucks and she on her friend’s couch in another city, were we both together in the present?
Social Media Highlights of SAP TechEd Las Vegas 2010: An Influencer Case Study
October 25th, 2010 2 CommentsThis year, some of the SAP Mentors started a social media experiment, using Twitter, SAP Idea Place and their own “klout” to help me get a ticket to TechEd Las Vegas. It was only fitting that social media played the leading role in my journey to TechEd as I only recently left SCN marketing to join the new SAP Social Media Audience Marketing team. It also was a testament to the fact that there is no such thing as “word of mouth” or a “viral anything” without support of the right people aka influencers.
Social Media Marketing – Relax, Don’t Do It?
June 21st, 2010 No CommentsPersonal musings and opinions on B2B social media marketing in this day and age.
