This blog aims to answer the question, why real marketers love to support good causes. Once again, my peer and friend Juan Carlos Giraldo – @GiraldoJC – invited me to collaborate on a blog post: What charities do our peers support and why? Good question, especially for the holidays. JC published Part I: Real Marketers Love to Support Good Causes.
Posts Tagged ‘Petra Neiger’
How to Stay Mindful in a Data-Driven World #SocialShakeUp15
May 15th, 2015 No CommentsAre you Over-Automating? How to Stay Mindful in a Data-Driven World. Social media is about people. The holy grail of marketing is currently personalization. And while new amazing social media intelligence tools are making it easier than ever before to listen, analyze data, gain insights and make informed decisions, there is a real danger to over-automate.
Social Media is like New York New York – It Never Sleeps.
February 12th, 2015 No CommentsSocial Media is like New York – It Never Sleeps. But You Should. This guest blog was written by Petra Neiger, CEO & founder of Red Pantz. Her mission is to help improve the well-being of leaders and teams, which she has been able to observe first hand as a business executive in Silicon Valley.